REI Co-op

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REI Co-op

An American outdoor cooperative and retailer with its own apparel and gear label.

Founded1938
OriginSeattle, Washington
CategoryOutdoor retail and private label
MarketOutdoor co-op retail
History
Recreational Equipment, Inc. was founded in 1938 by Lloyd and Mary Anderson as a cooperative for mountaineering gear. REI Co-op now operates as both a major outdoor retailer and a private label product line.
Description
REI Co-op branded products include jackets, fleece, activewear, hiking pants, packs, tents, sleep systems, and outdoor accessories. The line is known for practical value and broad accessibility.
Trend focus
Accessible outdoor gear, hiking basics, fleece, rain jackets, trail pants, camping gear, and gorpcore utility pieces.
Where it is sold
REI Co-op products are sold through REI stores, rei.com, REI outlet channels, member resale programs, and secondhand markets.
Editorial note: This record is maintained as a practical resale reference for identification, market context, and brand literacy.